Press Review

Sports brand Admiral has recently come under new ownership in much of Europe, Africa and the Middle East, and there are plans for a rejuvenation based on heritage and fashion.

“Admiral taps into trend for heritage sportswear”. Admiral Sportswear Ltd, featured on page 6 of Marketing Week in the 'Fashion' section.

“Sports Classic Revived”. Admiral Sportswear Ltd, featured on page 28 of Manchester Evening News in the 'Business' section.

“New owners aim to revive sports brand Admiral”. Admiral Sportswear Ltd, featured in the marketing/uk section on thedrum.co.uk website.

“Brand In Focus: Admiral”. Admiral Sportswear Ltd, featured in the fashion news section on the manchesterfashion.com website.

“New owners for Admiral”. Admiral Sportswear Ltd, featured in the march section on the truecoloursfootballkits.com website.

“New owners plan to revive Admiral”. Admiral Sportswear Ltd, featured in the deals list section on thebusinessdesk.com website.

“Fashion is the goal for Admiral licensees”. Admiral Sportswear Ltd, featured on page 7 of Drapers in the 'Young Fashion' section.

“Admiral back in British Ownership”. Admiral Sportswear Ltd, featured in the fashion news section on the fashionunited.co.uk website.